Jack 'n Jill Magic Crackers once again brought Magical Moments to Filipinos with the launch of its new mobile application.

"In line with our effort to go digital, we launched the Magic Cracker mobile app to give Filipinos a wonderful opportunity to experience Magic Moments anytime, anywhere. It is also a way for the brand to connect with its consumers and update them with exclusive events and promos," said Bixie Sese, Jack 'n Jill Magic Crackers brand representative.

During the #MagicMoments event held recently at the Trinoma Activity Center in Quezon City, Jack 'n Jill Magic Crackers gave mall visitors an extraordinary experience with a variety games, prizes and surprises.

Upon downloading the free Magic Crackers app from the Apple Store or Google Play, mallgoers were able to try out the different activity booths such as Magic Match, Magic Toss and Magic Hunt, life-size versions of the games and features that can be found in the app.

The event was truly made more Magical as the brand’s endorser, John Lloyd Cruz, surprised everyone and gave away prizes to raffle winners. These raffle winners enjoyed a special dinner with him; took home Magic Cracker loot bags and a limited edition Magic Cracker jacket, while three lucky winners even received P10, 000 cash prize each.

Expect more fun and thrilling surprises as Jack 'n Jill Magic Crackers continues to roll out its #MagicMoments. Stay updated and experience Magic anytime, anywhere by downloading the free Magic Crackers app today.

For more information, follow Magic Crackers at Facebook, www.facebook.com/magiccracker.