Universal Robina Corporation's focus is to help improve the quality of life through building sustainable communities for the less fortunate, and supporting activities that contribute to education and youth development.

It's most recent philanthropic endeavor is a tie-up with Gawad Kalinga to shelter 48 families in Taguig. Dubbed as "Jack 'n Jill Village," 48 houses are currently being built by employees of URC with the help of those from other JG Summit companies. Gawad Kalinga aims to see a slum-free, squatter-free nation, and the addition of URC in its roster of partners will make this goal one step closer to seeing reality.

URC is an ardent advocate of activities centered on the youth. It has partnered with such organizations as World Vision, Pathways, National Book Development Board, and Anak TV for projects that ensure the availability of education to impoverished youngsters. The company also supports projects such as storytelling sessions, which are spearheaded by public and provincial libraries. Every Christmas, URC participates in a yearly project with GMA7's Kapuso Foundation, to spread Yuletide cheer to various groups of disadvantaged youngsters.

Supporting projects that promote value formation in children through giving, acts of kindness, sharing joys and blessings, and a show of respect and integrity is an integral part of URC's role as a responsible corporate citizen. This includes outreach programs, medical missions, feeding programs, donations to areas afflicted by calamities, livelihood seminars and other undertakings conducted by various churches, non-profit organizations and Local Government Units. URC is often in the forefront of activities that serve and improve life in the society at large.

URC is also committed to ethical, moral and sound business practices in all aspects of its operations.